Post compelling content frequently
Automate word-of-mouth with social reviews
Create micro-content for social feeds
Make it easy to share your products
Be active on the right #hashtags
This is a Density Keyword Tool:
Use Keyword Density to calculate Keyword Density percentages for your website.
Results will be given based on an analysis of the website at the URL specified.
Q. What is Keyword or “Key Phrase” Density?
A. Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.
(Definition sourced from Wikipedia).
Q. How many Keywords should I optimize a web page for?
A. It is recommended that you should only optimize for 5 keywords, or phrases, per page on a website. Where possible, it is desirable to feature each keyword in the Page Title, the “Keywords” and “Description” Meta Tags, and most importantly within the Page Body text.
Q. What “Percentage” Density should I aim for?
A. In the Page Body, aim for a 2% – 5% Density for each keyword or phrase. For the Title and Meta Tags, the Density is less important and is likely to be much higher due to the smaller number of total words.
Q. If I stuff my “Keywords” Meta Tag with lots of keywords, will my site rank for those phrases?
A. In short, No.
You should only ever list relevant phrases, ideally the 5 that you have optimized the body, title and description for.
Q. Should I repeat words in the Page Title?
A. Ideally not. If you have 2 phrases that share a word, i.e. “Web Design” and “Web Development”, consider combining them as follows…
“…Web Design, Development…”
Google and other search engines will be intelligent enough to know that your title is relevant to searches for “Web Development”, even though the words do not appear in sequence.
Great Simple Keyword Tool
Create a complementary board on Pinterest
Open a Facebook shop
Social media marketing needs a creative touch
This one’s from Abul, “Neil Patel I have a Shopify store. “But I don’t know which things “I should write a blog, “and which things I should make videos?” But really, I think everyone wants your opinion on Shopify in general.
Let’s discuss how to grow your Shopify store using content marketing. The question is really about video or text-based content. The answer: What are you comfortable with? For example, Adam here prefers video. For me, I’m better at content marketing than video. I’m doing okay with video. But I’ve been doing content marketing for over ten years. I’m getting better and better at video, but I started with content marketing. I have way more experience.
In general, you want to look at what you think you’re naturally better at and focus on that. It could be video. It could be audio. It could be text-based content marketing. You pick. It could even be visual infographics. With your Shopify store, ideally, most of you guys are like, “Oh, what kind of products should we sell? “How many?” You should start off with one product. You don’t need tons and tons of products to do well on Shopify. Start off with one. I’m not saying you can’t add more products later on.
You want upsells and down sells. A lot of people us Zipify. That will help get you more upsells when you already have products. If you’re selling insoles for high heels, your upsell could be to buy three of them at a discount. The point is to start with one product, focus on it and create your blog and content marketing around that one product.
Go to buzzsumo.com. Type in keywords within your industry. You’ll see what’s hot. But instead of just creating text-based content. Try to create infographics. You can go to Dribbble, dribbble.com or 99designs. There you can find people to create infographics for a few hundred dollars. Maybe even $50 depending on the country.
Create these infographics then go to buzzsumo.com, find out all the people who wrote similar content. You’re now creating visual content. Instead of the text-based. You’re hitting up all the people who shared that text-based content by clicking up view shares on Buzzsumo. It gives you a list.
Do the same thing with Ahrefs. You go to Ahrefs. You put in the original article. You see who links to it. Then you contact them and say: “Hey Adam, I noticed you linked to this article that breaks down what happens to your feet after you walk in high heels for a year.
I created a similar article, but mine’s visual in an infographic format. Feel free, to check it out here. If you think your audience will love it, feel free embed it within your article.” If you don’t know how to embed your infographic, there are plugins that allow you to embed it with ease.
I don’t know what plugins work for Shopify. I know for WordPress I use WP’s Embed Code Generator. You do that, people embed it, and you’ll get more links and social shares. In general, you should also get more E-commerce sales.